What Those Digital Trends Mean (To You)


If you haven’t had time lately to plow through recent research on digital trends and the effect on our culture and institutions, then don’t miss this blog over the next several weeks. I will be sharing some fascinating data from our latest research project that will bring you up to date on some of the current developments.


After hours of research and multiple source references, it is clear that the Digital Revolution is not just upon us; it has overtaken us. In fact, few movements in modern history have produced such sweeping changes in the way life is lived. One of the most powerful quotes I found that describes this technological tsunami comes from Andy Crouch in The Tech-Wise Family. He states it like this:


“Technology is literally everywhere in our homes—not only the devices in our pockets but the invisible electromagnetic waves that flood our homes. This change has come about overnight, in the blink of an eye in terms of human history and culture.”


Though technology has revolutionized nearly every industry, the movie and entertainment industry has been totally transformed. In one way, they are at the mercy of technology. But in another way, according to a recent publication from the World Economic Forum USA, the Media, Entertainment and Information Industries also drive this transformation because they are the ones who offer the content expected and embraced by the public. Gone are the days when we would make sure to be home for a favorite television show or televised movie (or it might not be seen again for a year, if ever). Now technology provides us with on demand, instant access to almost anything imaginable on virtually any device. With tablet users exceeding 1 Billion worldwide in 2015 according to eMarketer, and mobile phone users reaching 4.77 Billion this year (with nearly half being a smartphone), we can be “on” almost all the time and for any reason. Additionally, new information and entertainment is being created, updated and uploaded in real time, all the time. And it is all at our fingertips.


But at what cost?


Stay tuned.


Franklin Santagate is the Vice President of Pure Flix Global Strategic Alliances, which works with denominations, ministries, and organizations by finding common vision, assets, resources and influence. From that position, we create initiatives we can do together that we cannot do apart, reaching our mutual objectives and expanding the Kingdom of God. To discover more or to become a Pure Flix Global Strategic Alliance partner go to http://pureflixalliance.com/join/.